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Nothing ‘Bittersweet’ About Chocolate Branding

It’s been said that life’s biggest challenges can be cured with love, prayer and a little chocolate. If that’s true, Berkeley’s Stoller Design Group has certainly done its part to make the world a better place, thanks to their cross-media campaign highlighting...

Bringing Mobile Payments to the Developing World

In North America, paying for something with a quick swipe of the card through a smartphone accessory like the Square is commonplace on the fringes of our economy: at local farmer’s markets, hot-dog stands and the like. However, in emerging markets where few companies...

Flash! 7×7 Discovers Nothing Beats a Flash Sale

When you want to sell some things you have a sale. When you want to sell a boatload of things very quickly you have a flash sale: an online promotion in which you offer ridiculous discounts on your product for a very short period of time. And San Francisco’s...

Charlie Cart: Better Living Through Kickstarter

With a growing obesity problem in this country and universal healthcare always teetering on the edge of political sacrifice, the future health of our children depends in part on their learning to prepare nutritious meals of their own. Yet teaching these skills in...

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