Stories of design across all media

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Rambler: Rebirth of a Restaurant Space
Apr25

Rambler: Rebirth of a Restaurant Space

Few graphic designers know the restaurant business quite like Robert van Horne. The principal and founder of r.vH design, a boutique graphic design firm in San Francisco, is the go-to designer when it comes to the food and drink industry. So after a legendary restaurant closed its doors and a hip, spirited business took its place, r.vH design was the perfect firm to build a bridge from the old to the new. San Francisco foodies were...

For Parks Fundraising, a Picture’s Worth a Thousand Words
Apr11

For Parks Fundraising, a Picture’s Worth a Thousand Words

Parks provide a myriad of benefits. They spark economic development, create safer neighborhoods and give local residents a place to engage with each other and commune with nature. So when the Regional Parks Foundation, a nonprofit that raises money to support the East Bay Regional Park District, wanted to make a bigger impact, they decided that refreshing their branding and marketing materials could be the breath of fresh air they...

Design that Celebrates the Power of the Press
Mar21

Design that Celebrates the Power of the Press

When Volume Inc. was hired by Bloomberg to help the media giant create a work environment that captured and communicated its unique identity, the San Francisco design firm had little idea of how impactful the assignment would ultimately be. Bloomberg has long been a giant in the fields of journalism and technology. For the company’s tech hub in San Francisco, it wanted a workspace that showcased the company as an esteemed player in...

Deerly Beloved: The Secret Origin of Ranger Ralph
Mar07

Deerly Beloved: The Secret Origin of Ranger Ralph

Every comic book character has a secret origin and it’s usually a bummer. Bruce Wayne became Batman to avenge his parents’ murder; Superman lost his parents, his race and his entire planet. Ranger Ralph, on the other hand, was inspired by the personal challenges faced by his creator. But don’t tear up just yet – to do so would be to miss the point of that ranger from StickNStone National Forest. Like many of us Steve Oerding, owner of...

Amber & Ash: A Design that’s Always in Season
Feb21

Amber & Ash: A Design that’s Always in Season

In our mobile-obsessed culture, there is no shortage of cell phone accessories to choose from. So when a cell phone accessory retailer tasked San Francisco brand strategy and design firm Noise 13 with creating a brand that would appeal to women, they knew they had their work cut out for them. The biggest dilemma was “how do you stand out in a crowded cell phone market,” explains Noise 13 Founder and Chief Creative Officer Dava...

Rock & Brews: Suds, Sandwiches & Consistency
Feb07

Rock & Brews: Suds, Sandwiches & Consistency

Few things go together like great food and rock ’n roll, so it’s little surprise that the restaurant chain Rock & Brews has made the mark that it has in the restaurant industry. It’s a family-style restaurant with a rotating menu of 52 craft beers and a real rock ’n’ roll pedigree: it was foundered by KISS’ Gene Simmons and Paul Stanley, legendary concert promoters Dave and Dell Furano, and restaurateur and hotelier Michael...

Willoughby Gets ‘Fresh’ with Type Lovers
Jan17

Willoughby Gets ‘Fresh’ with Type Lovers

Ask any creative and they’ll tell you that designers are among the pickiest audiences to impress. So imagine the challenge involved with not only impressing designers but inspiring them? That was the task faced by Willoughby Design when they were approached by Neenah Paper about creating a campaign that would entice designers to create their projects using Neenah’s signature line. What they came up with was “Fresh Takes on CLASSIC...

Tile and the Need to Tell ‘a Bigger Story’
Jan03

Tile and the Need to Tell ‘a Bigger Story’

Imagine sitting at your desk consumed with your latest project when you remember that you were supposed to leave for an appointment 10 minutes ago. You reach down to grab your keys but they’re nowhere to be found. Now you’ll never make it to your appointment on time! While most of us have experienced this scenario at least once, it never need happen again thanks to Tile, a San Mateo, Calif. company that offers a Bluetooth-enabled...

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